Posts made in November, 2018


When a doctor writes a prescription, most of us assume we’ll walk out of the pharmacy with the drug best suited for the diagnosis. But what if the doctor chose a new drug based on a big marketing push by the manufacturer? Or maybe it’s the other way around: Patients often request a particular brand-name drug after seeing hundreds of television ads with actors or well-known celebrities vouching for its effectiveness. So far in 2018,...

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